The financial meltdown is having a big impact on online image based advertising revenues. According to a study by the Neilsen group, financial services companies are hurting and cutting down on ad spending.
Compares to the first 2 quarters of 2007, financial services companies have spent 27% less in the first two quarters in 2008, a [...]
Online Advertising
Online advertising hit by wall street crisis
Yahoo president claims Y! buzz more popular than digg
The Yahoo shareholders meeting is on its way and while I am not in it, I have been following some of the live blogs from the meeting to see how CEO Jerry Yang is handling the Microsoft-Yahoo debacle so far.
However, the story that really caught me off-guard is Yahoo’s claim that buzz is now more [...]
Online Ads company Clickable raises $14.5 mil
Clickable (www.Clickable.com ), the online search advertising company today announced completion of its Series B round of investment. The $14.5 million financing was led by Founders Fund, with additional backing from existing investors Union Square Ventures and FirstMark Capital.
The funding amounts to a total of $22.5 million in capital, raised over the past 12 [...]
Place annoying ads and lose your web traffic
According to a new research by Opinion Matters for HowTo.tv, 73% of users have left a favorite site because of annoying advertisement on the site. The figure rises to 84% for the age group 25-34 year olds, an increase of over 20% on the 2007 findings. The research points to increasing resistance to annoying ads [...]
July 24th, 2008 | supa | Comments | Continued
ContextWeb:the ADSDAQ company raises $26 million in series D
ContextWeb, Inc., the contextual advertising company and operator of the ADSDAQ Exchange, today announced that it has closed a $26 million Series D round of funding.
“We had tremendous interest in the company and received numerous good financing proposals,” says Anand Subramanian, CEO of ContextWeb, Inc. “We chose Investor Growth Capital as our partners to lead [...]
