Microsoft and Jerry Seinfeld, an ad about nothing
Tiny URL: http://tinyurl.com/5q9ypv
Microsoft has been trying to figure out a way to trump Apple’s “Get a Mac” ads with the uber cool Mac guy making a fool of the round cherubic PC guy ( aka Microsoft ). Seeing the cool ads from Apple, we could not help but chuckle at every one of them.
Score Mac:Many PC:0
Microsoft now has it’s own ad campaign though I am not sure they quite got it. Teaming up with Jerry Seinfeld and Mr Microsoft himself, Bill Gates, the first ad is out and it turns out, like Jerry’s show, its an ad about nothing. The sad part however is it sucks. What was Microsoft thinking. 
Score, still the same Mac:Many PC:0
Microsoft however thinks differently despite acknowledging that most people won’t get the ad 
“This is the Conquistador,” explains Jerry Seinfeld, showing a befuddled Bill Gates a brown loafer. “They run very tight.”
After seeing the new ad from Microsoft, which debuted today, some may wonder what Jerry Seinfeld helping Bill Gates pick out a new pair of shoes has to do with software. The answer, in the classic Seinfeld sense of the word, is nothing. Nevertheless, the spot is the first and most visible sign of an ambitious effort by Microsoft’s Windows business to reconnect with consumers around the globe.
The ad campaing is being designed by the advertising agency Crispin, Porter + Bogusky and are designed to spark a conversation about the Windows brand
a conversation that will evolve as the campaign progresses, but will always be marked by humor and humanity - Microsoft
