DreamWorks Animation moves from AMD to Intel

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DreamWorks Animation SKG, known for their animation movies such “Kung Fu Panda”, “Shrek”, “Bee movie” and “Medagaskar”,  has chosen Intel to supply the processors for the creation of stereoscopic 3D movies, replacing the AMD chips the movie studio has been using for the last three years. DreamWorks plans to make all its movies in 3D starting with “Monsters vs. Aliens” currently scheduled for March 27th, 2009.

DreamWorks is interested in Intel’s two high end processors code-named Nehalem that has up to eight processor cores and Larrabee, Intel’s Graphics Processing Unit that has between 10 and 100 processor cores. In contrast, AMD’s three-year agreement with DreamWorks involved Opteron processors with dual cores.

Intel will provide DreamWorks Animation with their latest processor technologies, including future chips with multiple processing cores. DreamWorks will also work with Intel software engineers who will help optimize DreamWorks’ applications for these advanced processors.

SOURCE: DreamWorks, Intel

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